A comprehensive mobile SEO review, audit and revamp always helps. While mulling over ‘Responsiv’’ design as part of online marketing, you should take into account some critical factors before taking the plunge. Some of them are set-up time, need for large pages, and user experience especially on mobile devices. Continue reading “Mobile SEO and a case for ‘Responsive’ design”
Over the last few years, we have witnessed a line being drawn between SEO professionals focused on the search as a short term solution, and those who know where it’s heading from a longer term perspective. In 2012, it was mostly about building of links so as to improve rankings. Many SEOs at least thought it was so, and they suffered post Google Penguin /Panda updates. So, what does the New Year have in store for the industry? Continue reading “Where’s SEO headed in 2013? 6 quick observations”
Inexperienced search engine optimization experts can focus at times, a bit excessively on over-hyped metrics that emphasize more on quantity than quality of traffic. This can lead to a series of needless calculations and measurements, which are not only complex, but also offer precious little data and insight about a site’s SEO success and viability. Continue reading “In SEO, mere number don’t count; quality of traffic does”
It is very vital to make use of the correct keywords so as to reach out to your target audience and stay ahead of your competitors. If your pages and content does not include the same generic or specific words the prospects are looking for, your site has very little chance of showing up in search results for those particular searches and be noticed by people. Continue reading “How to spot the correct keywords to reach your target audience?”
The philosophy that guides Bing algorithm revolves around throwing up most useful results right at top of the relevant Search Engine Results Page. To put it in simple terms, the engine does so by ranking the results in apparent descending order of importance. This is based on the clicks any given result gets. Of course, specific answers, in turn, need to be competitive and comprehensive with the results they displace so as to justify their position within that results page. Continue reading “Bing algorithm changes SEO experts must know to target higher rank in SERP”
If you are still not convinced and keen for an analytics methodology to be put in place right now, we shall take a quick look at certain facts and the larger picture. Continue reading “Why you cannot afford to ignore site analytics?”
The description <meta> tag is an effective way of providing a concise and clear summary of content of each of your website page, Continue reading “Basics of effective Meta Description tags for your website”
If and when your title tag gets too long, what are the implications and exactly what you need to do?
Well, this is what we are going to see! In this particular scenario, Continue reading “Long title tags and SEO implications”
Google, arguably the world’s most popular and dominant search engine, is now going all out to conquer the social realm with Google+.
Looking to turn tables on networking veterans such as Twitter and Facebook, the company is formulating its action plan. Continue reading “Why Google+ is a must for your SEO strategy?”
You have, by every stretch of imagination and on basis of each possible design and programming criteria, developed an amazing and awesome looking website. At least that’s wjat you would like to believe. Continue reading “Why your SEO is not complete without link building ?”
Google’s Panda algorithm is turning to be an enigma, a kind of paradox for most site owners and webmasters, sparking a debate over SEO factors related to it.
On one hand, the change has badly hurt many E-Commerce sites and online businesses. Continue reading “What have been the SEO repercussions of the Panda change?”
Many site owners tend to treat SEO-centric Internet marketing as a typically one-dimensional project, ignoring various intricacies of it. Perhaps the experts they approach are not equipped enough and end up misguiding or misinforming them. Continue reading “Is your business site properly ‘optimized to convert’?”
schema.org is a collaboration among the three major search engines Google, Microsoft, and Yahoo! to create a structured data markup schema. Continue reading “How to leverage schema.org for enhanced search rankings?”
Matt Cutts answers an important question that was asked to him by The Web SEO Analytics Team Continue reading “Do social sites help your website rank higher in search engines?”
Here are some more handy tips to achieve success in terms of writing a highly effective copy – be it generic content or a unique blog post on your website – for the purpose of link baiting. Continue reading “Secrets of creating effective link bait website content”